Tuesday, 18 December, 2018

Netflix is testing cheaper, mobile-only subscription plans

Netflix Just Started Offering A Mobile Plan For Just RM17 A Month!- WORLD OF BUZZ 3 Netflix is testing cheaper, mobile-only subscription plans
Roberta Sherman | 15 November, 2018, 22:08

Right now, the cheapest Netflix subscription available in the United Kingdom is the £5.99 a month Basic package, which only allows you to watch content in Standard definition (no HD or UHD) and only on one screen at a time, which could be a computer, TV, tablet or phone. The article added that there are premium plans for users looking to watch the content in high definition (HD).

Netflix is testing a cut-price mobile-only subscription as it explores new packages aimed at widening its appeal in Asia and other emerging markets... The report also suggests, the Mobile plan is priced at RM 17 (Rs 293 approx)/month, this is exactly half the price of a Basic plan (which costs Rs 500 per month) that Netflix offers in India. However, Netflix's spokesperson declined to share more details about the specific countries this was being tested in.

John Lewis Christmas advert
It ends with a young Elton, four, running down the stairs on Christmas morning to unwrap his grandmother's gift of a piano. Earlier this year, reports speculated that John Lewis had paid Elton John £5m to feature in the Christmas ad.

Netflix states this is a test "to understand consumer interest in a mobile-only plan in some countries".

It's not certain whether the plan will be introduced in Australia, or if it'll even become a mainstay in its subscription options, but for those who do absolutely everything on their phones, having a cheaper option is certainly a win.

Francesco Molinari wants to finish stunning year on a high
As the last of the eight Rolex Series events on the tour, the tournament carries a purse of $8 million (Dh29.4m). "Winning the Race to Dubai (order of merit) would crown a unique year".

If Netflix is interested in further expanding its worldwide user base, more affordable pricing is certainly one way to go about it. Basic costs just $7.99 per month but only allows one stream at a time and again is standard definition only.

Furthermore, the number of new customers Netflix could gain by offering a mobile-only plan would far outweigh the number of users that would downgrade to a plan restricting them to their mobile devices.

Ranveer-Deepika to tie the knot in a Sindhi wedding today
Couldn't stop my tears, but these were tears of happiness and so I hope they never do. The second wedding ceremony per Sindhi rituals is set to take place on Thursday.

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